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AMRA Traceability Academy

As I was getting more and more interested in the topic of traceability,


I realised there was a lack of good learning centres and platforms to exchange ideas and solutions on traceability in the fashion and apparel industry.


I found it odd as this has become such an important topic to manage for any apparel brand, big and small, due to coming legislation, consumer demand and an increased awareness of the value chain’s importance to meet brand’s goals on climate, water, and social justice.


So I had a choice:


- Keep on learning on my own

- Keep on learning together with others