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Getting your message through

- Anna, I am pretty smart guy you know, you do not need to speak to me as a child.


Our head of controlling smiled when he said this to me during one of my presentations to him and our head of supply chain a few years ago.


It hasn’t always been like that, but I have developed a habit of speaking in very basic terms when I hold presentations.


I use as simple words as I can think of, I strip away all the unnecessary fluff and only keep the core. I highlight the background and the purpose and I always imagine that my audience knows close to nothing about what I am talking about.


Which is normally about how to practically implement sustainability activities in a supply chain.


But as I said, it wasn’t always like that.